The Partnership Book

FounderFallout

The 100 questions every founder should ask before splitting the company. Written by an operator who learned the hard way, twice.

By Jeremy G. Barker · Founder of Murphy Door · 7x Inc. 5000 · Utah Business CEO of the Year 2026

Founder Fallout book cover. 100 Must-Asks Before You Share The Equity by Jeremy G. Barker

Inside the Book

Six Questions From the First Chapter

Every partnership has a quiet shelf life. These are the questions that decide who survives it.

  1. 01

    Would I still partner with this person if the company failed tomorrow?

  2. 02

    Are we splitting equity for the work already done, or for the work still coming?

  3. 03

    If my partner quit in ninety days, how much of my company would they own?

  4. 04

    When we disagree and cannot agree, who actually has the final call?

  5. 05

    If one of us wants out, what is the exact price and process to make it happen?

  6. 06

    When this partnership ends, what survives. The friendship or the company?

Plus 94 more questions inside the book. Get the First Five as a free PDF.

What's In It

A Field Manual, Not a Business Book

Founder Fallout is a working document. It is meant to sit on the table between two people who are about to sign an operating agreement, not on a nightstand as a Sunday read. Every question was earned. Most cost me money, time, or a friendship, and a few cost me all three.

The book is organized into ten sections that map to the real order in which partnership disputes actually detonate. Trust before terms. Terms before signatures. Signatures before the first hire. First hire before the first hard month. And so on, until you reach the section nobody wants to write, which is what to do when you already ignored the first nine.

Who this is for. Founders considering a co-founder. Existing partners who never wrote real terms. Investors trying to diligence a two-founder cap table. Attorneys drafting the boilerplate that will actually get invoked in the fight. Anyone who has ever said the words we will figure it out later.

Who this is not for. Solo founders with no plans to bring anyone in. People looking for equity split percentages by industry. Anyone who wants the story of a partnership that worked. This book is about the ones that did not.

Jeremy G. Barker, founder of Murphy Door and author of Founder Fallout

About the Author

Jeremy G. Barker

Founder and CEO of Murphy Door. Operates seventeen American companies across manufacturing, real estate, media, and software. Three American plants in Ogden UT, Lexington KY, and Rigby ID.

Seven-time Inc. 5000 honoree. Utah Business CEO of the Year 2026. EY Entrepreneur Of The Year 2024 Mountain West Finalist. Fortune Most Innovative Companies. Twenty years in fire service, still active.

Bankrupt twice before Murphy Door. Started with a $5,000 truck. Wrote Founder Fallout because four partnerships taught him the questions the first four never asked.

On Sale Now

Founder Fallout

$29.99 $24.99

Paperback · 220 pages · ISBN B0FFT83WJS · Available now at shop.jeremybarker.com and Amazon